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Rihanna, the Stock Market, and Social Punish Snap

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Rihanna, the Stock Market, and Social Punish Snap

30dB.com research shows that when social media discusses Snapchat and Ad, people used these words: . Based on our research, see the crowd's opinion and sentiment on Snapchat and Ad . The data was collected from samples of comments made on the Internet through 03/16/2018. You can intereact with the polling data and see actual excerpts of opinions we've gathered.Use the search box to enter topics, terms, and/or names to see the latest trends and opinion polls on news, sports, politics, entertainment, celebrities, hashtags, products, electronics and more. Opinion polls are updated several times every day on every topic.

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Advertising can be a risky business, but it's hard to imagine how Snapchat's latest ad was ever given the green light. The ad, which took the form of a "Would You Rather…" game, asked users whether they would rather slap pop artist Rihanna or punch ex-boyfriend Chris Brown. The game was meant to push the envelope with offensive questions but clearly went too far. Brown pleaded guilty in 2009 to felony assault after Rihanna accused him of beating her and trying to push her out of a car. Snapchat quickly pulled the ad and issued an apology, but Rihanna called out the messaging service. "I'd love to call it ignorance, but I know you ain't that dumb," Rihanna said. "You spent money to animate something that would intentionally bring shame to [domestic violence] victims, and made a joke of it!" Social agrees with Rihanna's condemnation, giving the ad 91 percent negative sentiments and calling it "insensitive." Since the controversy erupted, Snapchat has lost $800 million from its market value, according to CNN. –Hugo Guzman



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